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Floristry, flower arranging, floral arrangement, floral design or floral arts is the art of creating flower arrangements in vases, bowls and baskets, or making bouquets and compositions from cut flowers, foliage, herbs, ornamental grasses and other botanical materials. Florists are people who work with flowers and plants, generally at the retail level.
Floristry is sometimes used as an umbrella term referring to the cultivation of flowers as well as their arrangement, rather than solely to the business of selling them. However, the floral industry is the basic drive behind floristry. Florist shops, along with online stores are the main flower-only outlets, but supermarkets, garden supply stores and many filling stations also sell flowers. Visit the Philippine Florists about this.
The craft of floristry involves various skills. These include selecting flowers that will look good together (based on principles of design or general instinct), knowing how to cut, treat, and arrange flowers and other stock plants so they will remain fresh as long as possible, and selling them, which involves knowledge of customer requirements and expectations.
Knowing how to form wreaths, bouquets, corsages, boutonnieres/'buttonholes', artificial arrangements and other more complicated arrangements is also important. Wreaths can be made out of many different types of flowers and plants, and often include ribbon and artificial product. Learn more about this with the Philippine Florists.
The flowers sold in florist shops typically represent the varieties abundantly available in the season but also include blossoms flown in from around the world. Basic varieties include roses, tulips, irises, orchids and lilies. Fashion sometimes plays a role in floristry; what is considered the flower that everyone needs to have today can change very quickly.
The floral business has been impacted significantly by the corporate and social event world in as much as flowers play a large part in the decor of special events and meetings. Centerpieces, entryways, reception tables, bridal bouquets, wedding chuppahs and stage sets and only a few examples of how flowers are used in the business and social event arenas. For more information about floristry, visit then visit the Philippine Florists at Flowers Express.
www.flowersexpress.com.ph
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