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Most Recent Articles
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- Which Is The Better Mlm Pitch: Product Or Opportunity?
The question of whether to lead with the product or the opportunity is an age-old debate. Over the years, I have vacillated between product emphasis and business opportunity emphasis, but if I could have only chosen one way . . . it would have been the product emphasis. - Fading Giants---the Tendency For Recognized Leaders To “lose It” As Mega Builders
It was a rare moment in networking history: four people with high MLM visibility sat together around one table. One was the man who revolutionized the diet industry, exploding his company to over 300 million within 4 years of its launch and building dozens of million-dollar earners in his 30-year tenure in the MLM industry. - If Not Money, Then What?
I’m going to subtitle this article: “The Rest of the Story,” because as I sit here I realize that I really love many of the non-check benefits of MLM. These benefits sometimes cost money --- lots of money --- but not for me. - Not As Much Money In Your Check?
I know . . .You thought you’d joined the “dream team” and found what you were looking for. However, just when you began to make some real money after days, months, or even years, of serious effort, and you thought you were on your way to that famous financial freedom, your production took a nosedive. - Catch The Newest Wave In Mlm Marketing:the “no Lie” Approach
To be sure, there are trends in our industry that are unmistakable. Compensation plans come and go. Promotional fads come and go. Product fads come and go. In fact, as volatile as our industry is --- practically every aspect of our business is in constant evolution and transition. - Let's Get Started Making Money!
Two of the biggest challenges that MLM distributors face are understanding HOW to build an MLM business fast and effectively . . . and then actually being able to do it! Lots of books and tapes are available on this very subject. If you've looked at many of these materials, you might be more confused than ever, so I thought it would be useful to re-visit some of these concepts with you --- I say, "revisit" because I am assuming that you have already been presented with a model of how to build an MLM organization. - For Women Only: A Woman’s Guide To Success On Command
For all the women out there who dream of a better life, more money, household help, relief from the pressures of trying to be a good parent, while holding down a job or two, equal opportunity with or without formal degrees or credentials, for those who dream of having incredible personal self confidence instead of low self esteem --- this one’s for you. - Precision Pitching: How Important Is It For Your Recruiting Success In Mlm?
I always smile when I think of Southwest Airlines. Southwest Airlines is not confused about its image or its service. When you and I think of Southwest, we probably think of the same things: low fares, one-day affordable service, and peanuts (both price-wise and meal-wise). - Recruiting The Under-30 Set Into Your Mlm Business
One thing is clear to those of us who study the industry closely: many companies who appeal only to "older crowds" (yes, those my age) are largely flat right now . . . and some are seriously waning. Let's face it; while many of you out there profess that your products are for everyone, clearly, some products have mass appeal for the teen and twenty-year-old crowds . . . and some products are clearly for geriatrics. If you are going after the under-30 crowd, you should know a few things. - Trading Glory For Dollars: The Art Of Leading From The Back Of The Room
There is probably not another profession on the face of the earth more tailor-made for the "average person" to develop into a stage seeker than MLM. From the time you take your distributors to their first major event on (and perhaps even from the time you take them to their first business meeting), many of them begin to long for the moment when they can step up to the microphone. In fact, one the first declarations they make is, "Next year, I'm going to walk across that stage!" - The Hierarchy Of Opportunity In Mlm
If you are a top leader, scratching your head at the ineffectiveness of your new distributors --- if you're an MLMer, who has never really made money in the industry in spite of "working" several programs --- if you're on a plateau, unable to drive your income above that glass ceiling --- this one's for you. - Talk Versus Action: A Closer Look
Talk! Talk! Talk! We are in a business where talk reigns supreme, and the boldest talkers are always at center stage. Claims run rampant about everything from ad responses - to phenomenal product results - to bodacious income projections.
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