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Most Recent Articles
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- Search Evolution and SEO at Google-00-1732
Imagine a Google ranking engineer bursts into your office. "I have a great idea for improving our search results!" she exclaims. "It's simple: Whenever a page's title starts with the letter T, move it up in the results three slots." This engineer comes armed with several example search queries where, lo and behold, this idea actually improves the results significantly. - 5 Tips For Successful Business Blog Optimization-00-1748
1. Find a practical purpose for starting a blog. There are many reasons why companies would benefit from starting and publishing a blog. Some might use blog software as a content management system for an online newsroom or to archive newsletters to the web.
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